Lil' Kim Stars in a Bold New Mackage Campaign — and Celebrates Her Birthday on Set

Mar. 15, 2025

Photo: Drew Vickers

There’s a new Mackage star in town.

The outwear brand just released its newest campaign for the season withLil' Kimas the frontwoman. The rapper wears the brand’s new monogram collection in the sleek black-and-white shots with her hair slicked back away from her face.

“Lil' Kim being a strong, independent woman who embraces bodycon fashion and is not afraid to stand out was the parallel we needed to introduce Mackage’s first ever monogram collection,” said Mackage CEO Tanya Golesic in a press release. “Her iconic looks have influenced so many throughout the 90’s and continues to do so today.”

Lil' Kim, 48, was excited to work with Mackage on this new launch, saying in a press release that she likes to do the unexpected — like working with this brand — but that she’s really just a fan of Mackage’s clothes.

Drew Vickers

“I already had a genuine relationship with Mackage,” she said in a press release “I love their incredible leathers and puffers. When the team reached out to me to collaborate on launching their first monogram, it just felt true to me. They knew and understood the history of my style and most iconic looks and built campaign looks around that.”

The brand, which was founded in the 1990s but rose to prominence in the early 2000s, threw it back to its origin story in bringing in Lil' Kim, who also launched her career in the 1990s. The rapper has never shied away from a bold look, and Mackage’s new monogram line is certainly bold — making it a perfect match.

Lil' Kim even celebrated her birthday while on set with Mackage shooting the images for the new campaign. She celebrated her 48th birthday on July 11, and the team at Mackage was on board to help her ring in a new year.

“It was a very family-like intimate atmosphere,” Lil' Kim tells PEOPLE exclusively. “My crew and a small creative and Mackage team on set to celebrate and we kept it going at the Polo lounge after…just great chemistry all around.”

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Lil' Kim has had a number of exciting looks over the years, including just a few months ago when sheshowed off a new hair lookthat was ultra long. The Grammy-winning rapper took toInstagramto debut a waist-length, half-up/half-down hairdo precisely highlighted with gradients of green, indigo and purple hues.

While the hairstyle is unconventional, it blended in perfectly with her camouflage clothing and knee-high stilettos, Dolce & Gabbana accessories and the forest green shawl that she styled over her ultra-long locks.

“My nipples used to pop out so much on their own,” theShe’s All Thatactresspreviously told PEOPLE. “The girls used to laugh at me andMissy [Elliott]said, ‘Girl, your nipples pop out so much. One day, you need to just come outside with one nipple out.'”

source: people.com