MoviePass.Photo: Rafael Henrique/SOPA Images/LightRocket via Getty
Three years after shutting down, MoviePass is making a comeback — with a twist.
The theater-going subscription service is set to reactivate in beta form on Labor Day, according toBusiness Insider, after it shuttered in 2019 before theCOVID-19 pandemicrocked the movie-theater industry.
“When the timer reaches :00 the waitlist will be open for five days,” they add. “All who join the waitlist will receive priority access to the service and 10 friend invites.”
Of the waitlist, which opens Thursday at 9 a.m. ET, they say, “Space is limited. Once the waitlist is closed the only way to join will be through an invite from a friend.”
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Upon relaunch on Labor Day, MoviePass will offer three pricing tiers to customers from the first round of the waitlist that equate to $10, $20 or $30 per month,Business Insiderreported.
According to the outlet, subscription holders will be offered a certain number of credits they can use toward seeing movies at the theater, dependent on tier.
An unlimited option will not be available with MoviePass' beta return, the outlet added.
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Founded in 2011, MoviePass previously became a smash hit for offering customers one free film a day for a flat fee of $9.95 a month, before its 2019 collapse.
In a statement to the outlet, Spikes confirmed the news: “We are thrilled to have it back and are exploring the possibility of relaunching soon.”
source: people.com