See Mattel's New Line of Barbie-Inspired Wedding Gowns Featuring Bows, Ruffles and Plenty of Pink!

Mar. 15, 2025

The new Azazie x Barbie wedding dress collection.Photo:Courtesy of Azazie

Courtesy of Azazie

Barbieis headed down the aisle!

“The bold, powerful and playful collection takes direct inspiration from Barbie’s timeless fashion history,” Azazie said in a release. “Azazie and Barbie inspire customers to see the limitless potential in themselves and their style.”

A strapless gown from the Azazie x Barbie collection.Courtesy of Azazie

Naturally, thecollectionserves up plenty of pink, along with pretty, feminine details such as bows, ruffles, 3-D flowers, lace, corsetry and hand beading.

A bridal look from the Azazie x Barbie collection.Courtesy of Azazie

Brides can choose from mikado and stretch satin mermaid, column and A-line silhouettes with a variety of necklines including sweetheart, cowl and off-the-shoulder. Each design draws inspiration from a vintage Barbie look from over the decades.

“By reinterpreting traditional details in modern, fun ways, Azazie pays homage to Barbie’s iconic styles, while still addressing modern sensibilities,” the bridal company said.

An off-the-shoulder bridal gown from the Azazie x Barbie collection.Courtesy of Azazie

With the collection, Azazie has launched an exclusive “Barbie Pink” colorway in tribute to the brand’s trademark hue, which is available only for the Barbie collection styles.

For flower girls, the collection features looks including a satin and tulle A-line dress detailed with colorful floral embellishments, and a box-pleated stretch satin frock with a flouncy skirt.

A flower girl look from the Azazie x Barbie collection.Courtesy of Azazie

The bridesmaid offering, meanwhile, plays up the bold Barbie hot-pink shade with styles like a chiffon V-neck tiered A-line dress and a stretch satin off-the-shoulder drop-waist ball gown.

The Azazie x Barbie line, which is available to shop now, ranges in price from $79 to $1,149. Sizes run from 0 to 30, and customers have the option to order custom sizes at no extra charge.

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A trio of bridal looks from the Azazie x Barbie collection.Courtesy of Azazie

Barbie’s bridal debut comes as the brand has been at the forefront of pop culture over the past year, thanks to the breakout success of theAcademy Award-nominated,Greta Gerwig-led filmBarbie.

In addition, the brand is celebrating its milestone 65th anniversary this year. Mattel is feting the occasion with a special anniversary doll collection, as well as more than 40 collaborations with partners including Keds, Uno, Alex and Ani, Hallmark, Roots, 1-800-Flowers and more.

source: people.com